About This Course
This course introduces students to the science of business analytics while also taking a closer look at the artistic use of numbers in the digital space. We measure and identify satisfied customers to tailor a product or service to.
To measure customer satisfaction, we measure expectations, performance, and disapproval of a product or service.
Learning Objectives
Get the foundation needed to apply data analytics to real-world challenges they confront daily in their professional lives.
Identify the ideal analytic tool for their specific needs
Understand valid and reliable ways to collect, analyze, and visualize data
Utilize data in decision making for their agencies, organizations or clients.
Material Includes
- Videos
- Booklets
Requirements
- Basic marketing knowledge
Target Audience
- Business's managers, leaders
- Anyone who is finding a chance to get the promotion
Curriculum
8h 30m
Marketing analytics
Predictive analytics
Impact of marketing campaign
Your Instructors
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Free
Material Includes
- Videos
- Booklets
